Pana’s travel companion app goes free, can automatically check you into flights

Pana,a travel companion that organizes your plans and sends personalized trip alerts, is now making its app free to challenge rivals like TripIt, Google Trips and others. First launched two years ago, Pana had previouslyfocused on its paid subscription service for individuals and companies needing a 24/7 travel concierge a move that may have limited its potential market. The free app(ver. 3.0), launched this week,bringsa wide set of Panas features to those who may not be frequent fliers in need of Panas more hands-on service. The result is a useful travel companion that can help you plan, organize and access your trip information, even when youre offline. ExplainsPana CEO Devon Tivona, the app had originally started as a side project, but the team soon saw the opportunity to take on the existing itinerary apps by offering a more modern, free alternative. To get started, you connect your email inbox to Pana just as you could with an app like TripIt. You can also justchoose to forward your plans as they arrive,as an alternative. Pana can then automatically start piecing together your trip by organizing all your bookings, including your flights, hotels, restaurant reservations, car rentals, activities, conferences and other events. These are placed into a live itinerary for each trip. From the app, you can view your itinerary, as well as collaborate on the trip with family, friends and coworkers, if need be. Pana allows everyones travel plans to be combined, giving you a better view of the trip as a whole, instead of only your part.

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